SEO, content + PR plans & pricing

Our combined SEOcontent production services and digital PR services blend the best of both worlds: best-in-class content + the high-authority backlinks you need to rank at the top of the most competitive SERPs on the Internet.

You’ll get a team of subject-matter experts, writers, strategists, editors, designers, project managers, outreach specialists, and PR managers doing everything from the initial strategy to content creation, optimization, and distribution. A complete content marketing machine at your disposal.

COMBINED STARTUP
$12,500

Premium, long-form content when you’re just starting to grow.

5, 2k-word pieces/month min.

5, editorial mentions/month

Site audit & content-driven SEO strategy

Frase content analysis

Outline & draft reviews

Keyword research

New or existing content updates

SERP analysis

Headline alternatives

Primary research (expert quotes, interviews, etc.)

Secondary research (cited stats, graphs, etc.)

Custom illustration design

Cpy Copy edits

Plagiarism checks

One round of revisions

Outreach management for site + topical relevancy

Outreach minimums of DR 60+, 10k traffic

Monthly reporting & analysis

Quarterly strategy calls

COMBINED SCALE
$22,500

Best-in-class content to double down on inbound growth.

10, 2k-word pieces/month min.

10, editorial mentions/month

Everything in Startup plan, plus:

Two rounds of revision

Writer replacements & rewrites

Monthly status calls

COMBINED VOLUME
$30,000

Create, build, and recruit a content marketing machine for you.

15 2k-word pieces/month min.

15 editorial mentions/month

Everything in Startup & Scale plans, plus:

Weekly status calls

Dedicated writer sourcing &amp training

Dedicated editor

Dedicated account manager

STARTUP
SCALE
VOLUME
SEO
Keyword research
STARTUP
SCALE
VOLUME
Topic ideation
STARTUP
SCALE
VOLUME
Frase SERP analysis
STARTUP
SCALE
VOLUME
Frase optimization
STARTUP
SCALE
VOLUME
Frase site analysis
STARTUP
SCALE
VOLUME
Monthly reporting & analysis
STARTUP
SCALE
VOLUME
Strategy consulting
STARTUP Quarterly
SCALE Quarterly
VOLUME Monthly
Content
Monthly content
STARTUP 5
SCALE 10
VOLUME 15
Content word count Average
STARTUP 2,000
SCALE 2,000
VOLUME 2,000
Headline alternatives
STARTUP
SCALE
VOLUME
Internal & external links
STARTUP
SCALE
VOLUME
Recent third-party datapoints
STARTUP
SCALE
VOLUME
Automated plagiarism Check
STARTUP
SCALE
VOLUME
Manual plagiarism Check
STARTUP
SCALE
VOLUME
Copy editing
STARTUP
SCALE
VOLUME
Outline reviews
STARTUP
SCALE
VOLUME
Expert quotes
STARTUP
SCALE
VOLUME
Original, primary research
STARTUP
SCALE
VOLUME
Existing content updates
STARTUP
SCALE
VOLUME
Media
Original screenshots
STARTUP
SCALE
VOLUME
Custom illustrations
STARTUP
SCALE
VOLUME
Editorial
Writer type
STARTUP Expert
SCALE Expert
VOLUME Expert
Rounds of revisions
STARTUP 1
SCALE 2
VOLUME 3
Writer replacement & Rewrites
SCALE
VOLUME
New writer sourcing
SCALE
VOLUME
Custom writer training Program
VOLUME
Digital PR
Editorial mentions/mo
STARTUP 5
SCALE 10
VOLUME 15
Outreach management
STARTUP
SCALE
VOLUME
Outreach minimums of DR 60+, 10k traffic
STARTUP
SCALE
VOLUME
Pay for performance
STARTUP
SCALE
VOLUME
Keyword + link gap analysis
STARTUP
SCALE
VOLUME
On-page / on-site optimization
STARTUP
SCALE
VOLUME
Internal linking optimization audit
STARTUP
SCALE
VOLUME
Custom dashboard, reporting, and 24/7 Slack support
STARTUP
SCALE
VOLUME
Account Management
Project management
STARTUP Our Tool
SCALE Your Tool
VOLUME Your Tool
Communication
STARTUP Email, Video
SCALE Email, Slack, Video
VOLUME Email, Slack, Video
Status meetings
STARTUP Monthly
SCALE Monthly
VOLUME Weekly
CMS Upload
STARTUP Any CMS
SCALE Any CMS
VOLUME Any CMS
Compliance reviews
VOLUME
Terms
Minimum term
STARTUP 6 Months
SCALE 6 Months
VOLUME 6 Months
Cancellation
STARTUP 60 Days
SCALE 60 Days
VOLUME 60 Days
Quarterly prepayment discount
STARTUP
SCALE
VOLUME
High-volume discount Available
VOLUME
Custom Terms
VOLUME
Starting monthly price
STARTUP $12,500
SCALE $22,500
VOLUME $30,000
Book Call
STARTUP Book Call
SCALE Book Call
VOLUME Book Call

SEO + Content FAQs

Can I speak with someone to get more information and ask questions?
Yes, of course! Please schedule a discovery call with our team and we'll be able to answer any questions you might have about how our services work.
How does your process typically work?
During our initial call, we'll identify the type of content you're looking for and provide recommendations. We can also provide a demo of how our services work so you can get a better idea of what the process will look like if you signed up. Then we'll send over a Statement of Work (SOW) for smaller projects, or a Master Services Agreement (MSA) for larger ones. You'll be able to review and electronically sign. We'll then send over a brief intake form and provide details on the invoice timing and project start date. Last but not least, we'll schedule a kick-off call to discuss all of the specific details for this content project.
Can we switch plans from one to another?
Yes, but only within regular intervals. For example, if you're on a 6-month agreement or prepaid quarterly, then you can upgrade or downgrade at the end of that current term.
Can I upgrade or downgrade the amount of content in any given month?
Yes and no. The monthly plan pricing shown here is a minimum. So if "5" was the minimum number of articles for the Startup plan, you could always increase that monthly volume number based on the amount of content you need. If you randomly might need an extra piece or two during the course of a month, we're happy to be flexible as long as we have the writing capacity. After your initial term, you can always bring that number down to our minimum for the next project.
Does each content piece have to be the same exact word count or length?
Nope! For example, if you sign up for 5 articles of 2,000 words (or ~10,000 words in total), we can adjust the length of each piece up or down within that scope — all depending on how you're going to use it and our analysis of your content's competition.
Do I have to sign a long-term contract?
Nope! Our minimum terms are six months because we want to plan ahead for strategy and capacity, but we always include a simple 60-day written cancellation clause. So you're never locked into an agreement if you don’t want to be. We want to work with clients for the long term because they like us and value our work, not because they're stuck in a contract they can't get out of.
What payment terms do you offer?
We can send monthly invoices on the first of each month for the work done during that period, with payment due within 7 business days. We can also send quarterly invoices at the beginning of each quarter. We do not accept Net 30 or similar.
What’s my potential start date?
We typically onboard new clients at the beginning of each month when we have the available capacity. We produce a few hundred pieces each month, so we often have to plan weeks or months in advance (so specific writers can produce a certain amount of content for each client within a given time frame).
What kind of writers do you have?
We have both full-time and contract writers. During our initial calls, we'll review your preferences for both subject expertise and stylistic fit. Then we'll match you with at least one or two of our writers who fit your criteria. We always try to then keep that same writer with each client so they learn your style and preferences over time. Depending on your plan level, if you aren't happy with the initial writer's style, we can replace them with another writer who might be a better fit, as well as rewrite pieces if necessary (though that's extremely rare).

Digital PR FAQs

How does your typical outreach process work?
We don’t believe in “building” links. We don’t guarantee sites and we don’t offer a list of pricing for each site. Why? We’ve spent 10+ years cultivating real relationships with the biggest sites on the internet. We EARN links through unique content marketing and unbeatable pitching.
How does your reporting work?
We set you up in a custom client dashboard to keep you updated on weekly progress, success metrics, and more. All plans have detailed monthly KPI reports and high-volume plans get 24/7 Slack support.
Do you use PBNs or pay for links?
No. Never. These links are wasted time and money, providing no real authority to you. We’re not here to get you crappy links that don’t move the needle. We’re here to create and promote unique content pieces that genuinely improve your traffic, rankings, and sales.
Do I have to sign a long-term contract?
Nope! Our minimum terms are six months because we want to plan ahead for strategy and capacity, but we always include a simple 60-day written cancellation clause. So you’re never locked into an agreement if you don’t want to be. We want to work with clients for the long term because they like us and value our work, not because they’re stuck in a contract they can’t get out of.